Dark Horse Digital Pty Ltd http://www.darkhorsedigital.com.au Sun, 28 Aug 2016 04:01:14 +0000 en-US hourly 1 https://wordpress.org/?v=4.6.6 Article: Catherine Aurelio – Gamification http://www.darkhorsedigital.com.au/article-catherine-aurelio-gamification/ Tue, 31 Mar 2015 14:00:31 +0000 http://www.darkhorsedigital.com.au/?p=266 Catherine Aurelio is a Creative Director and Gamification specialist with a focus on considered user experience for interactive, web, mobile and other online applications. She has more than 15 years of experience in interactive media and print design creating award winning solutions for her clients in a variety of industries.

About TEDx

TEDx was created in the spirit of TED’s mission, ‘ideas worth spreading’. The programme is designed to give communities, organisations and individuals the opportunity to stimulate dialogue through TED-like experiences at the local level.

About Catherine Aurelio

“She combines creative design ideas and a savvy understanding of the business of marketing to produce the most streamlined solutions for her clients.

Catherine has more than 15 years of experience in interactive media and print design. She was one of the speakers presenting ideas concerning ‘gamification’ as a way of helping the world by the use of game dynamics to influence behaviour.

Her career in Santa Cruz began as a photographer and designer through her company Firecracker Studio. Her entrance into the Gamification world came through a friend back in 2007 for a 007 website project and designing a website interface that used gaming dynamics to engage the visitor of the website. This led to a career change and working as the “User Experience and Creative Direction Lead” at BunchBall.

Gamification is the integration of game mechanics in non-game environments to increase audience engagement, loyalty and fun. It can be used to make life and particularly those mandatory unpleasant tasks more fun.”

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1. Website 2. Blog 3. Twitter

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Article: Stephen Dinehart – Dare to Engage http://www.darkhorsedigital.com.au/article-stephen-dinehart-dare-to-engage/ Sat, 28 Feb 2015 14:00:30 +0000 http://www.darkhorsedigital.com.au/?p=264 Stephen Dinehart is a designer, writer, teacher and artist best known for his work in narrative design and transmedia storytelling. He is founder and director of Narrware, a transmedia story studio, and The Narrative Designer’s Network a global community that fosters, supports and nurtures the burgeoning craft of interactive narrative design.

ABOUT TEDx

TEDx was created in the spirit of TED’s mission, ‘ideas worth spreading’. The programme is designed to give communities, organisations and individuals the opportunity to stimulate dialogue through TED-like experiences at the local level.

ABOUT Stephen Dinehart

“He describes himself as a boy-wizard born from the primordial sludge of pop-culture past, Chief Wizard of Narrware, delivering interactive storytelling innovation to global audiences through a creative-spiritual mission to do nothing less than co-create a more fun-loving, adventurous and empathetic world.

He’s worked on franchises ranging from “The Marvel Universe”, “Prey”, “F.E.A.R.”, “Batman”, and “The Lord of the Rings”, to “Warhammer 40,000″ and “Company of Heroes”. His projects have won and been nominated for various awards including ‘Best Writing for a Game Production’ at the Canadian Awards for the Electronic & Animated Arts and ‘Internet Download Game of the Month’ from Edge Magazine.

He holds a MFA in Interactive Media from the USC School of Cinematic Arts and a BFA in Animation & Digital Media from The College For Creative Studies.”

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1. Website 2. Twitter

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Article: John Hunter – The World Peace Game http://www.darkhorsedigital.com.au/article-john-hunter-the-world-peace-game/ Sat, 31 Jan 2015 14:00:10 +0000 http://www.darkhorsedigital.com.au/?p=252 John Hunter puts all the problems of the world on a 4’x5′ plywood board and lets his 4th-graders solve them. He explains how his World Peace Game engages school kids, and why the complex lessons it teaches are spontaneous, and always surprising go further than classroom lectures can.

ABOUT TED

TED is a small Non Profit devoted to Ideas Worth Spreading. It started in 1984 as a conference bringing together people from three worlds: Technology, Entertainment and Design.

ABOUT John Hunter

“Musician, teacher, filmmaker and game designer, John Hunter has dedicated his life to helping children realise their full potential. His own life story is one of a never-ending quest for harmony.

As a student, he studied comparative religions and philosophy while traveling through Japan, China and India. In India, inspired by Ghandi’s philosophy, he began to think about the role of the schoolteacher in creating a more peaceful world.

As his online biography says: “Accepting the reality of violence, he would seek to incorporate ways to explore harmony in various situations. This exploration would take form in the framework of a game something that students would enjoy. Within the game data space, they would be challenged, while enhancing collaborative and communication skills.”

In 1978, at the Richmond Community High School, Hunter led the first sessions of his World Peace Game, a hands-on political simulation. The game has now been played around the world, on a four-tiered board. It’s the subject of the new film World Peace and Other 4th-Grade Achievements.”

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1. The World Peace Game 2. Twitter 3. World Peace and other 4th Grade Achievements: SXSW 2010 Accepted Film

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Article: Ze Frank – Making Real Connections Over the Web http://www.darkhorsedigital.com.au/article-ze-frank-making-real-connections-over-the-web/ Wed, 31 Dec 2014 14:00:57 +0000 http://www.darkhorsedigital.com.au/?p=254 On the web, a new “Friend” may be just a click away, but true connection is harder to find and express. Ze Frank presents a medley of zany Internet toys that require deep participation and reward it with something more nourishing.

ABOUT TED

TED is a small Non Profit devoted to Ideas Worth Spreading. It started in 1984 as a conference bringing together people from three worlds: Technology, Entertainment and Design.

ABOUT Ze Frank

“How to Dance Properly” viral video born as a party invite for 17 friends hit the Web in 2001, Ze Frank has been making people giggle, guffaw and gasp out loud whilst procrastinating at work.

He defines, in many ways, the genre of online comedy, and continues to innovate madly on the form. In 2006 he launched a year-long daily video blog called The Show with Ze Frank, which Slate.com called “the best sustained comedy run in the history of the Web.”

His rapid-fire delivery and absurd explorations in audience participation (like Earth Sandwich) has influenced a generation of digital native YouTubers. Perhaps his most brilliant move: calling on fans to write the show for him.

Using collaborative tools, online viewers collectively put words in his mouth (and props in his lap); he faithfully performed this wiki-comedy each week for his “Fabuloso Friday” show.

In 2008, along with Erik Kastner, Frank launched Colowars, the first massively multiplayer game on Twitter, which featured two months of sponsored online events and competitions.

Recently he has worked with his audience to create a series of projects based on shared emotions such as pain, fear and the pang of nostalgia. Frank works as a consultant to range of industries on audience engagement and is a public speaker on the subject of the virtual life.”

The VIDEO

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1. Website 2. Wikipedia 3. Twitter

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Article: Robert Tercek – Reclaiming the Power of Narrative http://www.darkhorsedigital.com.au/article-robert-tercek-reclaiming-the-power-of-narrative/ Sun, 30 Nov 2014 14:00:18 +0000 http://www.darkhorsedigital.com.au/?p=256 Robert Tercek says people are reclaiming their narrative voice, and what they’re discovering in the process is that they don’t need a store bought identity. And they don’t need the easy answers from television. They’re starting to perceive the world in a different way. They’re starting to understand the world as a series of urgent questions.

ABOUT TEDx

TEDx was created in the spirit of TED’s mission, ‘ideas worth spreading’. The programme is designed to give communities, organisations and individuals the opportunity to stimulate dialogue through TED-like experiences at the local level.

ABOUT Robert Tercek

“Robert Tercek is one of the world’s most prolific creators of interactive content. He has created breakthrough entertainment experiences on every digital platform, including satellite television, game consoles, broadband Internet, interactive television and mobile networks.

His expertise spans television, telecommunications and software. To design interactive multimedia products, Robert draws upon a broad range of experience as a television director, game designer, artist, and educator.

He has served in executive leadership roles at major media companies, most recently as President of Digital Media at OWN: The Oprah Winfrey Network, and previously as Senior Vice President of Digital Media at Sony Pictures Entertainment and earlier as Creative Director at MTV: Music Television.

Robert also co-founded five start-up ventures, including 7th Level, Inc., that went public in 1993. In 2008, he was named a Fellow of the Royal Society for the Arts in recognition of his effort to advance social progress through media.”

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1. Website 2. Blog 3. LinkedIn 4. Creative Visions Foundation

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Article: Evan Jones – Belief is not Binary http://www.darkhorsedigital.com.au/article-evan-jones-belief-is-not-binary/ Fri, 31 Oct 2014 14:00:37 +0000 http://www.darkhorsedigital.com.au/?p=258 Stitch Media partner Evan Jones, is a two-time Emmy Award winner whose innovative work on interactive content for prime time television, radio, web, mobile and games have established him as a pioneer in new genres of Alternate Reality Games, Locative Media and Interactive Documentary.

ABOUT TEDx

TEDx was created in the spirit of TED’s mission, ‘ideas worth spreading’. The programme is designed to give communities, organisations and individuals the opportunity to stimulate dialogue through TED-like experiences at the local level.

ABOUT Evan Jones

“Stitch Media is a digital media production company specialising in interactive multi-platform content. It’s recognised for interactive storytelling using innovative technology, programme enhancements and cutting-edge game design that blurs the lines between reality and fiction.

More than a service company, Stitch collaborates as a creative partner from concept to completion. Jones’ work was recognised as one of the ‘Top 10 New Media Groundbreakers’ according to the Bell Broadcast & New Media Fund. Evan’s international clients include Microsoft, Disney, FOX, CBC, Bell, Discovery and The Movie Network.

He has taught ‘Rich Media Production’, ‘Transmedia Storytelling’ and ‘Extending TV Drama Experiences’ around the world at the Canadian Film Centre, the Australian Film, Television & Radio School and the University of Southern California with Dr. Henry Jenkins.”

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1. Website 2. LinkedIn 3. Wikipedia 4. Quora

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Article: Sean Stewart – The Evolution of Storytelling http://www.darkhorsedigital.com.au/article-sean-stewart-the-evolution-of-storytelling/ Tue, 30 Sep 2014 14:00:22 +0000 http://www.darkhorsedigital.com.au/?p=260 Sean Stewart is an award-winning science fiction novelist, a groundbreaking figure in transmedia storytelling, and the most experienced and influential writer of Alternate Reality Games (ARGs) in the world.

ABOUT TEDx

TEDx was created in the spirit of TED’s mission, ‘ideas worth spreading’. The programme is designed to give communities, organisations and individuals the opportunity to stimulate dialogue through TED-like experiences at the local level.

ABOUT Sean Stewart

“Sean has founded four genre defining companies including 42 Entertainment and Fourth Wall Studios, behind ARG campaigns including The Beast, I Love Bees, Year Zero, and Vanishing Point (Microsoft). In publishing, he has continued to push the envelope of the traditional novel with the transmedia ‘Cathys Book’, a New York Times and international bestseller currently published in twenty countries and a dozen languages around the world.

He says, “An alternate reality game is a cross media game that deliberately blurs the line between the in-game and out-of-game experiences, often being used as a marketing tool for a product or service. While games may primarily be centred around online resources, often events that happen inside the game reality will ‘reach out’ into the players’ lives in order to bring them together.

Elements of the plotline may be provided to the players in almost any form including emails, phone calls, chat sessions, snail mail, and live events. I think that every means of communication carries within itself the potential for a form of art. What people do on the web is they look for things and they gossip. We found a way of storytelling that has a lot to do with looking for things and gossiping about them.

Twenty years from now, someone will be using the web for a storytelling platform. One of the things that we do that I think will continue at some level is platform independent stories. They might be in print, they might be in film, they might be on the web, they might be a cellphone message. The story doesn’t care. And it will be pointless to say, “I only do the kind of storytelling that happens between a printed page.”

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1. Website 2. Fourth Wall Studios 3. Wikipedia

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Article: Asi Burak – With Great Power comes Great Responsibility http://www.darkhorsedigital.com.au/article-asi-burak-with-great-power-comes-great-responsibility/ Sun, 31 Aug 2014 14:00:25 +0000 http://www.darkhorsedigital.com.au/?p=262 Digital games are becoming a mature medium, an expressive art form and a tool for social change. We are barely scratching the surface. Just like books, theatre, TV or cinema, games will one day lure all tastes and players of all ages. But first we have to dismantle the notion of the ‘Gamer’. And with great power comes great responsibility.

ABOUT TEDx

TEDx was created in the spirit of TED’s mission, ‘ideas worth spreading’. The programme is designed to give communities, organisations and individuals the opportunity to stimulate dialogue through TED-like experiences at the local level.

ABOUT Asi Burak

“Games will soon speak to all of us, they’ll broaden the intellectual landscape, and address a wider range of emotions. Asi Burak is the co-president of Games for Change. He leads on the curation, development and execution of programmes and services to raise the production, quality and influence of social impact games, and serves as a spokesperson for the organisation.

Jointly, he and Michelle Byrd work on the strategic vision of the organisation and oversee all programme initiatives. Prior to coming on board as Co-President, Asi joined Games for Change as Executive Producer in the Spring. He is the award-winning Executive Producer who co-founded ‘Impact Games’ and created the internationally acclaimed ‘PeaceMaker’ and ‘Play the News’ gaming platforms.

He also served as a consultant to companies such as Newsweek and McCann Erickson, around the strategic use of games to further brand engagement. He is often interviewed by international media (BBC World, ABC, Al-Jazeera, NPR, The New York Times, Time, Wired), and has been invited to speak at conferences and institutions including The Sundance Film Festival, The Skoll World Forum, SXSW, GDC, and The US Army War College.

A native of Israel, Asi was VP of Marketing and Product at Axis Mobile (acquired 2008), where he introduced pioneering mobile apps and games to a worldwide market (Asia, Europe, U.S.). He holds a Masters of Entertainment Technology from Carnegie Mellon and a BA in Design from the Bezalel Academy in Jerusalem.”

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1. Website 2. Games for Change 3. Peace Maker Game 4. Play the News 5. Twitter 6. LinkedIn

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